Bonds are, by definition, a debt instrument. While that may not sound very appealing or profitable, they are used to generate revenue. It is a debt security situation. Your company requires financing, so you enter the bond market.
The issuer holds the holder debt and later pays interest and/or repays the loan. Consider it like a regular loan, except the time you have to repay it varies greatly; most have a 30 year term, some have up to 50 years, and some have no maturity date at all.
If you own bonds, you will be required to pay interest at regular intervals throughout the term, which will fund your efforts to finance long-term investments. Ordinary small businesses are not required to go down this path, but large conglomerates and the government are.
The bond is a large loan in the form of a bond. The holder is known as the lender (think bank or larger), while the issuer is known as the borrower. Banks aren't the only institutions that can issue bonds; governments, credit institutions, and corporations can all do so to increase their wealth.
Underwriting is a common process in which one or more securities firms join forces to form a syndicate. This syndicate then purchases an entire issue of bonds from the issuer and resells them to investors worldwide. This is true for many transactions; however, the government issues bonds at auction, which is a completely different issue.
While both stocks and bonds are securities, they differ in terms of how they are purchased, sold, and traded. Stocks, for example, do not have a maturity date by which you must pay them off because they are purchased in the first place. Having stock in something is a completely different concept than having a bond in it."""